The same gap,
felt three ways.
Nobody needs convincing that the models are good.
The gap opens right after: the moment the work has to run wider than
one enthusiast. Marketing and sales want speed, IT wants control, leadership
wants to see it going somewhere. Same gap, three seats at the table.
Marketing and sales
“Two people, same brief, two different answers.”
My best people spend the week checking, chasing and redoing instead of making.
IT and compliance
“Half of this is already running, and I don’t know through what.”
I need to know what’s in use, where our data goes, and who signed off before it ships.
Leadership
“We keep spending, and I still can’t show what it’s returned.”
I want to know it’s going somewhere, not just costing more every quarter.